29 Jan '13, 11pm

Skechers' Super Bowl Teaser Ad, comments by Larry Eder: SKECHERS is a $2 billion brand that knows how to make po...

Meb is the American dream. SKECHERS has gained more with this athlete support than many other athlete sponsorships we see out there. Truth is, SKECHERS had to do something to gain exposure, as new brands or smaller brands to this channel must get more out of their limited sponsorships and resources. The difference is, SKECHERS is a big brand, with big resources, trying to be patient and develop a performance running brand. And Why would they do that? Because, gentle readers, someone at SKECHERS realizes that core runners are the ten percent who influence the ninety percent. Ignore core runners, and imperil your brand. Yet, to be honest, well-established running brands ignore core running each and every day. SKECHERS is making performance running shoes, but like any mass marketer, they are learning their lessons in Run Specialty. Run Specialty wants to see that SKECHERS is ...

Full article: http://www.runblogrun.com/2013/01/skechers-super-bowl-tea...

Tweets

YourBigIdea.co Super Bowl tie-in

YourBigIdea.co Super Bowl tie-in

domainnamewire.com 29 Jan '13, 6pm

Site shows you what your life might be like if you register your “big idea”. This weekend is a big one for .co as it runs ...

Which 2013 Super Bowl Ads Could Join the Top 100 Super Bowl Ads of All Time?

Which 2013 Super Bowl Ads Could Join the Top 10...

reelseo.com 28 Jan '13, 6pm

With six days to go before the big game, six social videos in Unruly’s 2013 Super Bowl Ad Chart have already landed in the...

Is There a Green Side to the Super Bowl?

green.blogs.nytimes.com 28 Jan '13, 12pm

Getty Images Joe Flacco of the Baltimore Ravens, left, and Colin Kaepernick of the San Francisco 49ers. Will the Super Bow...

Is Super Bowl Advertising Money Well Spent?

searchenginewatch.com 30 Jan '13, 4pm

Experienced marketing and advertising professionals don’t watch the Super Bowl like most Americans do. As Tamara Gaffney o...

This time Canada wants to censor Go Daddy Super...

domainnamewire.com 30 Jan '13, 2pm

This time Canada wants to censor Go Daddy Super Bowl commercial Wednesday, January 30th, 2013 Government unhappy with alco...

How is the Super Bowl going green? Read on @Mot...

mnn.com 03 Feb '13, 6pm

Numerous elements make up the environmental program, including a comprehensive recycling and reuse program that attempts t...

Super Bowl Friday Humor

Super Bowl Friday Humor

searchenginejournal.com 01 Feb '13, 3pm

The Super Bowl, in its own way, is an American holiday, and as a tribute to fans all-over, this week’s Friday Humor is all...

Here's a BIG sneak peek of our 2nd ad - #Perfec...

godaddy.com 31 Jan '13, 3am

Buy a domain name and the world is your oyster. Domains are more than just addresses for your websites , they're also your...

YouTube, Adweek, Team to Bring Super Bowl Ad Blitz in 2013

YouTube, Adweek, Team to Bring Super Bowl Ad Bl...

reelseo.com 30 Jan '13, 6pm

As we all know, the ads during the Super Bowl are sometimes just as, if not more, entertaining than the game itself. And, ...

.Co says best Super Bowl ad yet

domainnamewire.com 04 Feb '13, 7pm

.Co happy with Super Bowl ad results. Last night was the third Super Bowl ad .co has run in conjunction with Go Daddy (or ...

#TheKiss

godaddy.com 01 Feb '13, 1am

Buy a domain name and the world is your oyster. Domains are more than just addresses for your websites , they're also your...

UNDFTD x Nike Teaser

UNDFTD x Nike Teaser

nicekicks.com 29 Jan '13, 9pm

has been at the helm of many quality sneaker collabs. A recent Tweet suggests that Nike is the next brand to team up with ...

.CO Registry invites everyone for wings and bee...

domaingang.com 29 Jan '13, 8pm

“YourBigIdea.CO is the inspiration for everyone who is into tailgating, lukewarm beer and overly-crispy chicken wings dren...

Skechers Cheetah Super Bowl Commercial: Ad Feat...

huffingtonpost.com 04 Feb '13, 10am

CLICK HERE to see the rest of the 2013 Super Bowl commercials as well as all of the best, worst and most unforgettable fro...