newbalance.com
11 Oct '12, 8pm
More underfoot sensation... A glimpse into a revolution: #minimus Hi Rez: #nbhirez
A Glimpse into a Revolution: Minimus HI-REZ A preliminary attempt at breaking apart components of the sole. An early prototype of the sole demonstrates its flexibility. A closer view of the upcoming Minimus Hi-REZ. Born of product development insights and feedback from barefoot runners, New Balance's latest addition to its Minimus line is ambitious in concept: provide more underfoot sensation than any shoe has before. We recently caught up with New Balance Lead Designer Chris Wawrousek to discuss the birth of the concept and get a first look at the upcoming Minimus Hi-REZ. Lightweight and incredibly flexible, Hi-REZ is unique in appearance, construction and most importantly, feel. The difference is evident in the thoughtfully-constructed sole, which is broken into individual pieces — "zones of sensitivity" as Lead Designer Chris Wawrousek calls them — to let runners feel t...
Full article:
http://www.newbalance.com/A-Glimpse-into-a-Revolution%3A-...