31 Jan '14, 7pm

Need more motivation to stick to your #runresolution? Look no further:

January is coming to a close, meaning that some of you have already abandoned those well-intentioned New Year’s resolutions. You can try to salvage your best-laid plans by taping them on the fridge or by hiring a personal coach. But now there are new options available online. Nearly a dozen websites claim to help you achieve your goals by utilizing the principles of behavioral economics, or how social, emotional and other factors influence our financial decisions. Earlier this month, the New York Times carried an article, “How To Keep Your Resolutions,” by two university professors with an interest in behavioral economics, Kathrine L. Milkman and Kevin G. Volpp. They listed five key strategies: Make your resolution very specific. Put your money where your goal is. Combine your temptations with your hoped-for activities. Seek social support. If you fail, try again on an aus...

Full article: http://www.runnersworld.com/sports-psychology/need-more-m...

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