21 Oct '16, 6pm

Whiskey, Coffee, and the Perils of a Six-Pack: an interview with @derekflanz

Whiskey, Coffee, and the Perils of a Six-Pack: an interview with @derekflanz

When I was an impressionable teenager, I devoured popular fitness magazines to learn the “secret” to healthy living. Each article was like a hit of crack. Now I finally knew how to be healthy! It’s about salmon… or Tabata sprints… or that new fad diet. I think . But like you’ve surely noticed too, each magazine starts to look eerily similar after awhile. How many ways are there to get six pack abs or lose body fat? And then the article titles increasingly made me cringe: The 8-Hour Diet! Look Great Naked! [confession: I still read this one] Hot Body Fast! Scrawny to Brawny in Just 8 Weeks! Cut the bullshit people! But the titles aren’t the biggest problem: most of these publications are fluff pieces that sell advertising. When your main business is ads, it’s tempting to write sensationalist articles. That’s why there’s zero advertising on Strength Running (and I turn down ...

Full article: http://strengthrunning.com/2013/10/interview-with-greatis...

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