29 Jul '12, 8am

adidas announces adizero Primeknit, release, note by Larry Eder: The adizero Primeknit was launched the day befo...

LONDON, July 26, 2012 - One day before the Olympic opening ceremonies, adidas today reveals the adizero Primeknit, its first one-piece upper performance running shoe featuring a new seamless engineering technology. Using the latest design tools and a new seamless engineering construction, adidas has created a first-of-its-kind running shoe. While traditional sports shoes are built from several different pieces, this breakthrough method digitally knits the entire upper in one continuous piece. James Carnes, Head of Design for Sport Performance at adidas, said, "We are constantly innovating to bring superior performance products to the greatest athletes in the world. In designing the adizero Primeknit, our goal was to completely rethink how footwear is engineered, with a keen eye on sustainable construction. This revolutionary design will forever change the way we engineer s...

Full article: http://www.runblogrun.com/2012/07/adidas-announces-adizer...

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adidas PrimeKnit

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