30 Nov '17, 10am

Personalize running shoes coming soon: from @brooks, @hp, @superfeet! #therunningevent, #TRE17, #runblogrun,...

Personalize running shoes coming soon: from @brooks, @hp, @superfeet! #therunningevent, #TRE17, #runblogrun,...

The FitStation analysis translates into specific requirements for each shoe, and is then produced by Superfeet on a state-of-the-art DESMA polyurethane injection-molding machine. The system uses the 3D foot scans to determine the proper lasts which the shoes are built around, ensuring each shoe is tailored to the specific shape of the runner's foot. Then, using a combination of variable PU injection with direct attach capabilities; the foot pressure measurements, movement analysis of the runner's joints, and their personal experience preferences, are combined to create personalized midsole requirements with multiple tuned zones--all ensuring the runner stays in their preferred motion path and receives the running experience they desire. All personalized footwear will be manufactured in the U.S. at Superfeet's world headquarters in Ferndale, Wash.

Full article: http://www.runblogrun.com/2017/11/brooks-running-company-...

Tweets

Superfeet launches new shoe for Recovery, #superfeet, #therunningevent, #tre17, #runblogrun, #caltrack,...

Superfeet launches new shoe for Recovery, #supe...

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Superfeet Unveils ME3D™ Recover; Industry's First Fully Customized Recovery Slide Brand continues revolutionizing individu...

The myth about running being bad for your joints is officially busted:

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via @RunAttitude

via @RunAttitude

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